SSL, which stands for Secure Socket Layer, is a certificate that provides network security for ecommerce websites. This is part of the online protocol requirement to keep information of the client safe. The SSL certificate confirms the legitimacy of the website server, encrypt data transmitted, preserve data integrity during transmission and decrypt the data transferred once it arrives at the secure server. The certificate is important for online stores because it provides customers assurance that their data are kept safe and secure from identity theft and online hackers. Before installing the certificate, it is important to determine the type of server the website is running. In most cases, websites run using Apache servers requiring an Apache SSL certificate.
There are many types of SSL certificates including: dedicated SSL, shared SSL certificate, wildcard SSL and free SSL. These certificates provide different advantages. Dedicated certificates are used in one domain only. Shared, as the name implies, is shared by different websites. It is less expensive compared to a dedicated certificate. Wildcard is for websites with subdomains. The certificate protects both main domain and subdomains. Free certificate is the least expensive option. However, there might be security risks associated with this option if the website owner does not choose well. Generally, the higher the cost of the Apache SSL certificate the more security it provides.
A SSL certificate provides a number of benefits to online stores such as the following:
Data Protection. The data transmitted over the internet from a website source to the server the business is hosted on private. This will protect data from falling into wrong hands. Important information such as passwords, credit card numbers and personal information are encrypted by a certificate so they will be deemed unreadable by others. Once the data arrives in the secure server, it is only then that the encrypted data is unscrambled.
Authentication of the Server. An SSL certificate provides assurance that the server is legitimate. Certificate Authorities provide a Digital Certificate when an ecommerce site purchases a certificate. This ensures that the website owner's information is transmitted and kept safe by a valid server.
Authentication of the Website. It is not only important to authenticate the identity of the server but that of the online store as well. Some online hackers get into the system and hijack the website. They do impersonation attack and pretend to be the true owner of the online store. This allows them to access critical information provided by customers. An SSL certificate guarantees that the site is owned by the real owner and it is what it claims to be.
Trustworthiness. An ecommerce site with SSL certificate can quickly win customers' trust. An online store that is perceived to be trustworthy tends to attract more customers and buyers than the dubious one. Trust is an important issue online especially for online stores where financial transactions are conducted on a daily basis. Customers buying in a website with a certificate will not have second thoughts providing critical financial information such as Paypal login, credit card numbers and other pertinent details. An Apache SSL certificate guarantees clients that the website site is legit and information provided will not be compromised.
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You have very well highlighted the importance and benefits of having ssl certificates in this post. I am so impressed that I wanted to have these certificates for my websites too. I even recommend all the website owners to own ssl certificates for improved security.
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